“Free” advertising?
By Sharon Harper on September 17th, 2009
When it comes to social media, some people are keen on writing about the pecan-encrusted tilapia or risotto Milanese they had for dinner. Others—nearly 20 percent of them—are tweeting about brand names or products, according to the “Twitter chief scientist” at Penn State University. He and a doctoral student sought to uncover why [...]
