Recap of Website Usability at 20 Minutes and a Beer.

Yahoo!’s use of “mega drop-down” navigation provides great usability.

Action items make webpages more user-friendly.

Everyone is clamoring about the new iPhone 3Gs and, more importantly, the iPhone 3.0 software update. And with good reason. It’s a powerful new upgrade to one of the best smartphones on the market. Video capabilities, built-in turn-by-turn GPS, internal compass, FM transmitter, MMS capabilities (which Apple is actually late on as most other phones [...]

Huge props to David Nardone who scored some more hardware for his trophy shelf at the national ADDY Awards Show & Gala in Atlanta last weekend. David took home National ADDY Gold for his “Houdini” poster series for the Museum of Magic. David also won gold at the district and local levels.
Apparently, advertising talent [...]

Interesting alternative to traditional interruption advertising spots.

My new must-have website feature? “Add/Share this” button. You know what I’m talking about… you get to the end of a really good article or funny video, and you think, “I have got to pass that along!” Click one little button, and bingo – it either embeds in your Facebook page, [...]

“Holy crap! I’m really glad someone is working on that!.” That’s the response The Barbarian Group (TBG) hopes to elicit from visitors to the GE adventure blog . It details behind the scenes action at client General Electric. Works like this: TBG goes on field trips to discover cool things GE [...]

Ok, I personally don’t.
What I mean is that many companies want to—and have always wanted to—reach relatively affluent young men. It’s the golden demographic. Guys with disposable income that they readily spend on beer, gadgets, and shower gel that they hope will have hordes of women chasing them down the street like something out [...]

Engage people online with good information and next steps.