Archive for the ‘Insight’ Category

Meet Gary, Social Media Ninja

By Matt Jones on March 13th, 2009

Gary Vaynerchuk owns a wine shop in New Jersey named the Wine Library, and also happens to be a social media expert. Now, I understand that you can’t swing a dead cat on the web these days without hitting a “social media expert”, but Gary’s the real deal, i.e. he uses tools like online [...]

What’s your pepperoncini?

By Michael Chatfield on March 3rd, 2009

Something crosses my mind every time I get a pizza from Papa John’s.
I’m just fascinated by the fact that with every single pizza, they include a pepperoncini pepper in the box.
I know, I know…the marginal cost of this is probably a penny per pizza- but it goes a long way for [...]