Archive for the ‘Design’ Category

Freelance Expo This Thursday

By Joseph Mayernik on April 19th, 2010

RAF Freelance Expo on Thursday, April 22, and the Memorial Art Gallery from 5:30-7:30pm. RSVP to attend.
If you are a freelancer there is still time to exhibit at the event and showcase your work. RSVP to exhibit.
Marketing directors and agency peeps. Do you use freelancers now? Do you feel you may have [...]

Non-Profit Matchmaker

By Andrea Zuegel on November 3rd, 2009

Can we find a way to match the large pool of creative students to non-profits in need of some work?

Webster, where life is worth printing.

By Joseph Mayernik on September 17th, 2009

This Friday one of the Rochester area’s newest cultural gem’s is having a Grand Opening. Dock 2 Letterpress is a printing company like no other. Specializing in handset typography and printing on antique hand fed printing presses. They celebrate an art form that since the age of computers has gone the way of the [...]

New Yahoo! Site is Mega Helpful

By Andrea Zuegel on August 14th, 2009

Yahoo!’s use of “mega drop-down” navigation provides great usability.

RAF student member takes home national ADDY gold!

By Kate Sonnick on June 9th, 2009

Huge props to David Nardone who scored some more hardware for his trophy shelf at the national ADDY Awards Show & Gala in Atlanta last weekend. David took home National ADDY Gold for his “Houdini” poster series for the Museum of Magic. David also won gold at the district and local levels.
Apparently, advertising talent [...]

Star Wars title designer in ROC

By Kate Sonnick on March 31st, 2009

Looking for something to do this weekend? The man who designed credit sequences for Star Wars, Taxi Driver, the Exorcist among other film classics, will be at the Eastman House this Saturday at 8:00 pm. Title Designer Dan Perri, will present a selection of his clips and discuss his movie career. Mention the RAF and [...]

A picture is worth a thousand copywriters

By Duane Bombard on March 17th, 2009

Over the last couple of days, some very nice things have been written about the copy that is part of the Dundee Ales & Lagers rebranding. It’s been very gratifying…and a little embarrassing.
But here’s some insight into what we, on the Dundee team, knew. Packaging sells beer. No one is buying beer because of [...]

Remember the Facebook freakout?

By Michael Chatfield on March 6th, 2009

What are your thoughts on the proposed upgrades to Facebook?

Rochester Artech 2009 Digital Art Competition and Exhibition: Call for Entries

By Scott Wolf on February 20th, 2009

The Rochester Artech 2009 Digital Art Exhibition, one of the RAF’s fellow Creativity United organizations, promotes the expression of the arts through digital media and features pieces by high school and college students, and amateur and professional artists from across the Greater Rochester area. The exhibition’s entry deadline has recently been extended to March 6, [...]

Inform first, then dazzle

By Andrea Zuegel on February 12th, 2009

Don’t sacrifice function over design when you’re building a website.