Archive for the ‘Brainfood’ Category

February 20 Minutes & a Beer Recap

By Andrea Zuegel on February 17th, 2010

Recap of Website Usability at 20 Minutes and a Beer.

“20 Minutes and a Beer” Triumphantly Returns with Jeff Gabel

By Matt Jones on October 28th, 2009

A refresher on the premise: relevant topic, local expert, short informal presentation, your favorite Tap & Mallet beverage. What’s not to like?
For November, Jeff Gabel, Chief Creative Officer at Partners + Napier will share his observations on the “common constructs of great ideas”. Jeff is a unique package of big idea, business savvy, [...]

And we’ll be right back …

By Whit Thompson on October 15th, 2009

Been watching a lot of baseball on TV recently, it being the playoffs and all. Been seeing a lot of commercials over and over again, too … it being the playoffs and all. I like that there’s new work out, and some of it is pretty good. I just wish there was more of it [...]

Craft in a digital world

By Matt Jones on October 11th, 2009

Digital has all the evangelists it needs, often seen walking down sidewalks staring at Iphones – i think they call it connecting. We could use the occasional skeptic.
So I was happy to come across Christopher Kimball’s piece in Thursday’s NY Times. Mr. Kimball is the publisher of Cooks Illustrated. The article [...]

Comments, please

By Whit Thompson on September 24th, 2009

Hi, I’m Whit, and I’m a comment junkie. I live for comments. Comments are evidence that people are listening. Comments are testimony that you’ve made someone, somewhere think about something enough that they feel compelled to agree or disagree with you. Comments beget more comments. I only post status updates on Facebook when I think [...]

Make better ads in less than 90 minutes

By Scott Wolf on September 22nd, 2009

If you haven’t already, you should definitely make plans to see Art & Copy, playing this week at The Little Theatre. The film, directed by Doug Pray, details the creative genius of several relatively well-known and highly influential advertising creatives, such as George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney, and Rich Silverstein, [...]

RAF student member takes home national ADDY gold!

By Kate Sonnick on June 9th, 2009

Huge props to David Nardone who scored some more hardware for his trophy shelf at the national ADDY Awards Show & Gala in Atlanta last weekend. David took home National ADDY Gold for his “Houdini” poster series for the Museum of Magic. David also won gold at the district and local levels.
Apparently, advertising talent [...]

Rochester’s City Newspaper Ducks the Trend

By Matt Jones on May 10th, 2009

The “newspaper deathwatch” tale must be the year’s best covered story. In last week’s installment, the Boston Globe faced extinction while Sen. John Kerry convened hearings to discuss how the industry might be preserved (surely a coincidence).
So when you find a newspaper succeeding, it’s worth investigating. Fortunately, we have a hometown example: City [...]

Gotta go: George & RoCo

By Kate Sonnick on May 7th, 2009

Fuel your creative brain with a Progressive Opening event put on by the George Eastman House and the Rochester Contemporary tomorrow, Friday, May 8.
First, view “Not A Cornfield,” a photography and video installation at the Eastman House that captures the transformation of a 32-acre brownfield in historic central Los Angeles into a cornfield [...]

What do you want?

By Michael Chatfield on March 27th, 2009

I’ll start by saying I’ve seen this approach succeed twice in the past 3 months, so I’m starting to believe that there may be some merit to it.
I’ve found that clearly identifying and making known what you want out of a situation can do nothing but help your cause.
Most situations have 4 critical [...]