Comments on: Simple, short, and sweet. Period. The end. http://www.rafconnect.com/blog/2009/10/13/simple-short-and-sweet-period-the-end/ The Official Blog of the Rochester Advertising Federation Mon, 03 May 2010 13:58:33 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: The “new” rules of pitching http://www.rafconnect.com/blog/2009/10/13/simple-short-and-sweet-period-the-end/comment-page-1/#comment-1071 The “new” rules of pitching Fri, 16 Oct 2009 16:53:36 +0000 http://www.rafconnect.com/blog/?p=946#comment-1071 [...] relations is a critical element of  PR. While there are fundamental aspects of pitching such as brevity that remain constant, the rules of pitching have changed with social media becoming an integral [...] [...] relations is a critical element of  PR. While there are fundamental aspects of pitching such as brevity that remain constant, the rules of pitching have changed with social media becoming an integral [...]

]]> By: Sharon Harper http://www.rafconnect.com/blog/2009/10/13/simple-short-and-sweet-period-the-end/comment-page-1/#comment-1050 Sharon Harper Wed, 14 Oct 2009 20:45:03 +0000 http://www.rafconnect.com/blog/?p=946#comment-1050 Thanks, Matt and Kate, for sharing your quotes. How true they are! And funny you mention creative briefs being anything but...this was actually the focus of a conversation I had about a week ago. I also remember the first brief I ever did. Boy, the CD tore that apart with X marks and comments! The lesson learned was, to get to the point! Thanks, Matt and Kate, for sharing your quotes. How true they are! And funny you mention creative briefs being anything but…this was actually the focus of a conversation I had about a week ago.

I also remember the first brief I ever did. Boy, the CD tore that apart with X marks and comments! The lesson learned was, to get to the point!

]]> By: kate sonnick http://www.rafconnect.com/blog/2009/10/13/simple-short-and-sweet-period-the-end/comment-page-1/#comment-1048 kate sonnick Wed, 14 Oct 2009 18:55:55 +0000 http://www.rafconnect.com/blog/?p=946#comment-1048 my first creative director loved to say that good writing was "an economy of words with an intensity of meaning." one of my favorite bits of advice. and this was years before twitter! another thought that came to mind as i read this post: why are creative briefs typically anything but? my first creative director loved to say that good writing was “an economy of words with an intensity of meaning.” one of my favorite bits of advice. and this was years before twitter!

another thought that came to mind as i read this post: why are creative briefs typically anything but?

]]> By: Tweets that mention Simple, short, and sweet. Period. The end. :: Rif Raf :: The Official Blog of the Rochester Advertising Federation -- Topsy.com http://www.rafconnect.com/blog/2009/10/13/simple-short-and-sweet-period-the-end/comment-page-1/#comment-1046 Tweets that mention Simple, short, and sweet. Period. The end. :: Rif Raf :: The Official Blog of the Rochester Advertising Federation -- Topsy.com Wed, 14 Oct 2009 17:18:50 +0000 http://www.rafconnect.com/blog/?p=946#comment-1046 [...] This post was mentioned on Twitter by Jaime Barclay and Scott Wolf, The RAF. The RAF said: Simple, short, and sweet. Period. The end. http://bit.ly/3B9h0N [...] [...] This post was mentioned on Twitter by Jaime Barclay and Scott Wolf, The RAF. The RAF said: Simple, short, and sweet. Period. The end. http://bit.ly/3B9h0N [...]

]]> By: matt jones http://www.rafconnect.com/blog/2009/10/13/simple-short-and-sweet-period-the-end/comment-page-1/#comment-1042 matt jones Wed, 14 Oct 2009 12:10:00 +0000 http://www.rafconnect.com/blog/?p=946#comment-1042 Paraphrasing mark Twain "Sorry for the long letter, I didn't have time to write a shorter one". Condensing thoughts indicates a sharp, considerate mind. Great post! mj Paraphrasing mark Twain “Sorry for the long letter, I didn’t have time to write a shorter one”. Condensing thoughts indicates a sharp, considerate mind. Great post!

mj

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