Comments on: What’s the RAF do anyway? http://www.rafconnect.com/blog/2009/06/25/whats-the-raf-do-anyway/ The Official Blog of the Rochester Advertising Federation Mon, 03 May 2010 13:58:33 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: kate sonnick http://www.rafconnect.com/blog/2009/06/25/whats-the-raf-do-anyway/comment-page-1/#comment-207 kate sonnick Mon, 06 Jul 2009 17:20:49 +0000 http://www.rafconnect.com/blog/?p=770#comment-207 great post, matt. nice to hear feedback from you, john, jeremy and todd. as a former RAF prez, big-agency CD, and ad council prez respectively, your opinions mean a great deal. would love to hear what others think. you, yes YOU, are the reason why we're here! great post, matt. nice to hear feedback from you, john, jeremy and todd. as a former RAF prez, big-agency CD, and ad council prez respectively, your opinions mean a great deal. would love to hear what others think. you, yes YOU, are the reason why we’re here!

]]> By: matt jones http://www.rafconnect.com/blog/2009/06/25/whats-the-raf-do-anyway/comment-page-1/#comment-197 matt jones Fri, 26 Jun 2009 20:55:30 +0000 http://www.rafconnect.com/blog/?p=770#comment-197 Todd - I can't speak for the other organizations, but sounds like we could have saved time by inviting you to the retreat. Thanks! Todd – I can’t speak for the other organizations, but sounds like we could have saved time by inviting you to the retreat. Thanks!

]]> By: Todd Butler http://www.rafconnect.com/blog/2009/06/25/whats-the-raf-do-anyway/comment-page-1/#comment-196 Todd Butler Fri, 26 Jun 2009 20:15:51 +0000 http://www.rafconnect.com/blog/?p=770#comment-196 I agree with the statement of purpose - as someone who has been aware of if not active in the RAF for a few years, I think it is spot on. As the Ad Council, I think it differentiates nicely, as well. Maybe it'll help to dispel what seems to be persistent fuzziness around the distinct roles of a number of organizations. If we boil it down to an essence, here's how I'd see it: RAF = ad pros fostering great creative RAMA = marcommers sharing best practices PRSA = PR practitioners doing the same Ad Council = helping nonprofits make the community stronger (and a volunteer opportunity for all of the above! Am I close? I agree with the statement of purpose – as someone who has been aware of if not active in the RAF for a few years, I think it is spot on. As the Ad Council, I think it differentiates nicely, as well. Maybe it’ll help to dispel what seems to be persistent fuzziness around the distinct roles of a number of organizations. If we boil it down to an essence, here’s how I’d see it:

RAF = ad pros fostering great creative
RAMA = marcommers sharing best practices
PRSA = PR practitioners doing the same
Ad Council = helping nonprofits make the community stronger (and a volunteer opportunity for all of the above!

Am I close?

]]> By: Matt Jones http://www.rafconnect.com/blog/2009/06/25/whats-the-raf-do-anyway/comment-page-1/#comment-195 Matt Jones Fri, 26 Jun 2009 17:14:27 +0000 http://www.rafconnect.com/blog/?p=770#comment-195 John and Jeremy - thanks for the weighing in. Good to know we're on the right track, at least conceptually! John and Jeremy – thanks for the weighing in. Good to know we’re on the right track, at least conceptually!

]]> By: Jeremy Schwartz http://www.rafconnect.com/blog/2009/06/25/whats-the-raf-do-anyway/comment-page-1/#comment-194 Jeremy Schwartz Fri, 26 Jun 2009 14:04:29 +0000 http://www.rafconnect.com/blog/?p=770#comment-194 I applaud your efforts to ensure that the RAF continues to be the vital and relevant organization to benefit us all. The statement of purpose is focused and simple — just like the strategies we all seek to develop each and every day in our varied roles within the industry. Clearly the passion exists to make this vision attainable. I can't imagine that our communications community won't see the value in programming that delivers on it. Personally, I enjoy the opportunities the RAF provides to network and meet the established talent in our area at events such as the Freelance Expo as well as discovering emerging talent at student portfolio reviews, the inspiration of evenings such as the Beautiful Losers screening this past year, and of course the annual celebration of the work created in Rochester at the ADDYs (sure, it's a bit of ego stroking, but I know every one that attends is inspired to raise their game). The RAF is clearly on the right course. Thanks for providing the platform strengthening the future for our local advertising and marketing industry. I applaud your efforts to ensure that the RAF continues to be the vital and relevant organization to benefit us all.

The statement of purpose is focused and simple — just like the strategies we all seek to develop each and every day in our varied roles within the industry. Clearly the passion exists to make this vision attainable. I can’t imagine that our communications community won’t see the value in programming that delivers on it.

Personally, I enjoy the opportunities the RAF provides to network and meet the established talent in our area at events such as the Freelance Expo as well as discovering emerging talent at student portfolio reviews, the inspiration of evenings such as the Beautiful Losers screening this past year, and of course the annual celebration of the work created in Rochester at the ADDYs (sure, it’s a bit of ego stroking, but I know every one that attends is inspired to raise their game).

The RAF is clearly on the right course. Thanks for providing the platform strengthening the future for our local advertising and marketing industry.

]]> By: John Marianetti http://www.rafconnect.com/blog/2009/06/25/whats-the-raf-do-anyway/comment-page-1/#comment-193 John Marianetti Fri, 26 Jun 2009 13:20:41 +0000 http://www.rafconnect.com/blog/?p=770#comment-193 We used to struggle with this when I was a board member a few years ago. The RAF was perceived as the club that hosted after-work social events and the Addy's. The Ad Council was the group that offered educational events. I always felt that the RAF could play a more integral part in the educational category and at times, have sponsored some great events that educate and inspire, especially to students. I think the "elevator speech" is spot on and very attainable. We used to struggle with this when I was a board member a few years ago. The RAF was perceived as the club that hosted after-work social events and the Addy’s. The Ad Council was the group that offered educational events. I always felt that the RAF could play a more integral part in the educational category and at times, have sponsored some great events that educate and inspire, especially to students. I think the “elevator speech” is spot on and very attainable.

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