Archive for May, 2009
It was tough getting back to the grind yesterday after a relaxing Memorial Day weekend, which began with a family visit in Connecticut (truly there’s no place like home, but only in small doses…). I grew up in a small town surrounded by state forest with three traffic lights and one recent fast food addition. [...]
Posted in Insight, Opinions, RAF, Social Media, WOM | No Comments »
I do love television. I love watching it, I love talking about it, and I love reading recaps of the shows I just watched the night before. It works out well that I am in media so I can pretend that all the tv I watch is necessary research for my job. [...]
Tags: media
Posted in RAF | 1 Comment »
Interesting alternative to traditional interruption advertising spots.
Posted in Creative, Innovation, Interactive, TV | 1 Comment »
We are super proud that not one, but TWO RAF board members will be honored at the Ad Council’s annual Spring Luncheon Celebration on Wednesday, June 3, 2009 at the Hyatt Regency Rochester. Matt Jones of Wegmans and John Myers of John Myers Photography will both receive the organization’s coveted Lantern Award.
Also, Kodak CMO [...]
Posted in Events, Members, News, Public Relations, RAF, Rochester, Social Media, Speakers | No Comments »
By Matt Jones on May 10th, 2009
The “newspaper deathwatch” tale must be the year’s best covered story. In last week’s installment, the Boston Globe faced extinction while Sen. John Kerry convened hearings to discuss how the industry might be preserved (surely a coincidence).
So when you find a newspaper succeeding, it’s worth investigating. Fortunately, we have a hometown example: City [...]
Posted in Brainfood, Brand Strategy, Insight, RAF, Rochester, media | 1 Comment »
Fuel your creative brain with a Progressive Opening event put on by the George Eastman House and the Rochester Contemporary tomorrow, Friday, May 8.
First, view “Not A Cornfield,” a photography and video installation at the Eastman House that captures the transformation of a 32-acre brownfield in historic central Los Angeles into a cornfield [...]
Posted in Brainfood, Creative, Creativity United, Events, Insight, Rochester | No Comments »
Introducing the magazine for the totally selfish.
Ever been reading a magazine and wish you didn’t have to skip through all the crap? You know, the articles that no one with a pulse reads. Mine Magazine, a collabo between Time Inc. and Lexus tailors all the articles in the publication directly to you. [...]
Posted in Creative, Direct Marketing, Innovation, Printing, Students, media | 12 Comments »