Archive for March, 2009
Looking for something to do this weekend? The man who designed credit sequences for Star Wars, Taxi Driver, the Exorcist among other film classics, will be at the Eastman House this Saturday at 8:00 pm. Title Designer Dan Perri, will present a selection of his clips and discuss his movie career. Mention the RAF and [...]
Posted in Creative, Design, Events, Insight, Rochester, Speakers | No Comments »
I’ll start by saying I’ve seen this approach succeed twice in the past 3 months, so I’m starting to believe that there may be some merit to it.
I’ve found that clearly identifying and making known what you want out of a situation can do nothing but help your cause.
Most situations have 4 critical [...]
Tags: Logic
Posted in Brainfood, Insight, Self-Promotion, Students | No Comments »
I am on Flickr, Blogger, Facebook, Twitter, Adgabber and even a social network just for knitters called Ravelry. But I am no equal opportunity social networker. For example, I can’t bring myself to join LinkedIn. People keep sending me invites. I keep ignoring them. With mounting guilt, I admit. I just have this perception of [...]
Posted in Interactive, Social Media | 1 Comment »
By Matt Jones on March 23rd, 2009
Can small agencies help us out of the recession? Alex Bogusky thinks so, based on their capacity to behave entrepreneurially in a way big shops can’t. Here’s a quote from his AdAge article:
The reality is they (small shops) can do things for their clients the big monster shops can’t. With fewer people [...]
Posted in Ad Industry, Innovation, Opinions | No Comments »
By Anne Esse on March 18th, 2009
Thursday, April 2, 2009
6:00 to 9:00 p.m.
Post Central & The Studios at Linden Oaks, 170 Linden Oaks (base level), Rochester, NY 14625
The RAF created this event to assist in preparing our future creative talent in the fields of graphic design, advertising, new media, and copywriting by offering feedback, advice, and career information. Last year’s event [...]
Tags: Facebook
Posted in AIGA, Ad Industry, Creative, Events, Members, Rochester, Students | No Comments »
By popular demand…I bestow upon you all the official 2009 Addy Award MAD-TINI Recipe. Special thanks to Ann McAllister and Katy Daniels from Monty’s Korner for bringing this to life.
MAD-TINI
3 oz cherry vodka
1/2 oz bourbon
Splash of sour mix
Splash of cranberry juice
Shake in a cocktail shaker, strain sexily into martini glass and garnish [...]
Tags: Addys, Nonsense
Posted in Addys | 1 Comment »
By Scott Wolf on March 17th, 2009
Photos from the red carpet at the RAF 2009 ADDY Awards are now available for viewing on the RAF’s Flickr photostream. You can get there through the RAF’s photo albums page or go directly to the set on Flickr.
Feel free to comment on the photos and share with others.
(And we’re all about privacy [...]
Posted in Addys, Events, Members, Photography | No Comments »
Over the last couple of days, some very nice things have been written about the copy that is part of the Dundee Ales & Lagers rebranding. It’s been very gratifying…and a little embarrassing.
But here’s some insight into what we, on the Dundee team, knew. Packaging sells beer. No one is buying beer because of [...]
Posted in Ad Industry, Addys, Brand Strategy, Creative, Design, Insight, Opinions, Rochester | 3 Comments »
By Scott Wolf on March 16th, 2009
You were at the ADDYs right?
No? Well that’s a shame. You missed a great ceremony and an even greater party.
Yes? That’s great, but do you remember any of it past the coat check? I don’t. Well, maybe like 10% of it to be honest. The rest of the time I was downing Dundee and [...]
Posted in Addys, Creative, Members, Video | 1 Comment »
Not sure whether to tweet on Twitter or update your Facebook? Here’s one person’s take on their differing propositions.
Posted in Blogging, Brand Strategy, Interactive, Social Media | 3 Comments »